The interactive guide is an element of a broader system, which can be integrated with the museum’s IT ecosystem: for example, thanks to a data acquisition and behavioral analysis system, it is possible to characterize visitors and plan better proposals and communication campaigns
Municipalities and local authorities can use the information and usage data and make real-time promotions based on the tourist profile, connecting museum visits with other leisure, shopping, hospitality and accommodation services.
We are also able to implement participation and planning systems for visits, both for families and school groups, who learn by playing with the stories that museums and palaces can tell.
After the health crisis, monitoring and information solutions were added that allow the institution to have greater control of the situation and to acquire information in real time, making it possible for tourists to have a safer visiting experience.